Shampoo Blow Dry and Style

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SHAMPOO, BLOW DRY & STYLE

A Shampoo, Blow Dry and Style, or "blowout" is a customized service making your client feel pampered, having their needs met and given a personalized experience. 

AVERAGE COST OF SERVICE: $25-$45

TOOLS YOU WILL NEED:
Volumizing shampoo $15
Lightweight conditioner $15
Liquid heat protectant $12
Wide tooth comb / wet brush $2.50/$8
Blow dryer $45-$100
Round brushes $5-$12
Flat iron / Curling wand $80/$40
Hairspray / texture spray $15/$18

SHAMPOO:
   Before you shampoo, be sure and consult with your client.  Making eye contact, smiling and repeating back what they say are ways of making it clear you are really listening to what they want.  When it comes to shampooing, the name of the game is relaxation.  Remember this is a time for your client (and you!) to take a breath, be in the moment and create some space for growth and change. It really sets the tone for the rest of their service.
     -Wrap a towel around your client's neck and ask them if they are comfortable. 
      -Turn the water on keeping a finger in the water assuring the temperature is alright - asking your customer if they’d like it warmer or cooler. Remember this is a time to show you are interested in meeting their needs and asking what they want will help you to do so. 

   Choose a shampoo that promotes the style you discussed while consulting. A volumizing shampoo will help support your effort in creating volume. 
As you shampoo, get into a rhythm that’s relaxing to both you and the client. 
Rinse the shampoo well, then apply a lightweight conditioner to the very ends only - conditioning the scalp will cause the style to be flat on top.
Rinse conditioner well and wrap hair securely in a towel. 

BLOW DRY:
   You want to remove as much excess water with your towel before using a blow dryer on the hair. 
Using a wide tooth comb or a wet brush, remove tangles and wick off any moisture with a towel. Choose a heat protectant spray on the ends and / or mousse at scalp and apply to towel dried hair. 
Starting on the top section where your customer wants the most volume lift sections of hair with one hand and holding your blow dryer in your other hand starting at the root direct heat up, toward the ends of the hair, moving back toward the crown.
Once your top section is dry flip the hair over and start working your way down each side of the head, flipping each dry section up out of the way. Remember if any excess moisture remains in the hair, it will compromise the integrity of your style. 

STYLE:
   Adding a finishing touch creates customization to the client's personal style.

Hitting the fringe and face framing pieces with a flat iron, pulling towards the face adds shine. 
Taking large sections and wrapping them around a curling wand adds texture - and spraying texture spray or your favorite finishing product to the ends finishes the service with a customized experience.